My time at The Humble Co.
A selection of design and photo work from my time with The Humble Co., from reimagined packaging and crafted advertisements to social media visuals, Amazon content, and product photography.
Packaging
Worked on updating and maintaining all packages
Original Swedish Design
The design when I first joined the team. I was tasked on updating it due do claims that cannot be made in the US (but were okay in Europe)
Update 1
Updated all the packaging to better fit the US market as well as comply with laws and regulations on claims and design. Here are the floss picks for example.
Update 2
The Humble Co. went through a package rebrand in a newer style so I worked on updating all packages to give them a clean and clinical look while still adhering to the brand guidelines.
Advertisements
About once per month we had advertisements with our distributors that would show up on magazines, newspapers, and websites. Click to expand
Amazon Content
Took photos and created designs for Amazon storefront, gallery images, and A+ content.
Example product: Stainless Steal Tongue Scraper
Trade Show Material
An important trade show for most CPG companies is Expo West. Main project for this show was our backdrop. Other materials were created such as signs, 1-pager handouts, and business cards for other team members.
Planned and mapped out banners and booth set up.
Product Photography
Sample selection of some photoshoots. Click to expand images
Social Media
Managed social media when time allowed for it. created around 2 posts per week with the occasional reel/video.
